Foundation

Your Perfect Match — Flawless Coverage for Every Skin Tone

Find your ideal foundation in our premium collection — expertly formulated to deliver flawless, natural-looking coverage for every skin tone, type, and finish preference. From lightweight, skin-like tinted moisturizers to full-coverage foundations and long-wearing formulas, our collection ensures every complexion finds its perfect match.

  • Liquid Foundation: The most versatile and popular formula — buildable coverage from sheer to full, available in an extensive shade range to match every skin tone from the fairest porcelain to the deepest ebony. Enriched with skincare ingredients for a foundation that not only covers but actively improves your skin
  • Powder Foundation: Lightweight, breathable powder formulas that set, mattify, and provide natural-looking coverage — perfect for oily skin, touch-ups on the go, and a fresh, shine-free finish that lasts all day
  • Cushion Foundation: The K-beauty innovation that delivers a dewy, glass-skin finish with effortless, buildable coverage — the most convenient and portable foundation format for a fresh, luminous complexion anywhere
  • Serum Foundation: Skincare-meets-makeup formulas that deliver medium coverage while actively treating the skin with hyaluronic acid, niacinamide, and SPF — for a complexion that looks better with every wear
  • Full Coverage Foundation: High-performance formulas that conceal imperfections, even skin tone, and deliver a flawless, long-lasting finish — for occasions when you want your most polished, perfected look

Apply with a brush, sponge, or fingertips and blend outward from the center of the face for a seamless, natural finish. Build coverage where needed for a complexion that looks like your best skin — only better.